The Digital Hollywood Experience

The Digital Hollywood Experience

PDF - 2016 May Agenda - Click Here


companies creating rich media content and enabling technologies.  These solutions usher in new forms of entertainment, mobile communications and social impact.  He was President and CEO of Amiga, Inc., Executive Vice President of Into Networks with worldwide responsibility for Broadband Media, President and COO of, the creators of Helsinki 2000 (the first virtual world) and the Intel virtual museum project.  Garry was founder and CEO of the award winning digital publisher, Fathom Pictures Inc., specializing in sports and education simulations.  He was founding Managing Director and CEO of Philips Media Europe on behalf of Philips N.V.  As head of this European digital publishing company he built management and creative teams to support the creation and distribution of digital products throughout Europe.  He has created digital products and/or advised companies such as LucasFilm, the Griffin Group, Philips N.V., Ericsson and Apple Computer, among many others, on new media content creation and strategy.  Garry has held faculty positions at INCAE (an international campus of The Harvard Business School and The Harvard Institute of International Development), The University of Washington Graduate School of Public Policy and The University of Southern California Graduate School of Public Administration.  He began his career at the Walt Disney Company and holds a Ph.D. in Organization Behavior and Development from the University of Southern California.  Garry is affiliated with The American Psychological Association, The Broadcast Educators Association, CTIA, The National Association of Broadcasters, The Earth Institute, The Surfrider Foundation, The World Affairs Council, The Commonwealth Club, The Environmental Forum and others. As a producer, his work has been acknowledged with the Cindy Award, 5 InVision Awards, the NEVI, CDIA and Paris Super Show awards as well as Best Consumer Product at Japan’s Flower and Green. He is a frequent speaker on Innovation, Media and the impact of Real Time Data and Information at conferences around the world.   Selected keynotes and panels: The Immersive Tech Summit, Digital Hollywood, the Conference on Immersive Education, the Augmented Reality Event, IMTech, The National Association of Broadcasters, the Broadcast Educators Association,  MILIA, The Forbes New Economy Conference, The Conference on Disruptive Innovation, The American Film Institute, The Sedona Conference on Technology and Education, the Edinburgh Conference, Personal Technology Outlook, the World Affairs Council, the London Conference on Interactive Media, CES, MipComm, CTIA, The Advanced Center for Computer Studies, and The Screen Actors Guild.  Multimedia Producer Magazine selected him as one of the World’s Top 100 Producers.


Jimmy Giliberti, Director, Americas Business Development, Worldviz: Jimmy is Americas Director of Business Development and Sales for WorldViz, a company that has been creating Virtual Reality solutions for over 10 years. He has been on the forefront of many of Tech’s major turning points. He was on the original IBM PC team. At Autodesk, he was Development Director for the first four versions of 3DS Max, the first professional 3D CGI creation tool to create VR content.  He was a key player in the creation of mobile software apps and platforms at HandsOnMobile, LimeLife and GREE. He recently had been focused on broadcast video and independent filmmaking. His background in post production tools, content creation, and visual effects puts him in a wonderful place to help shape today’s bright future for Virtual Reality.


Barry Sandrew, Founder & President/CEO, Graffiti Video and Founder, Legend3D: An internationally recognized serial entrepreneur, digital imaging expert and visual effects (VFX) pioneer with over 20 patents and 25 years of feature film and TV accomplishments including productions for all the major Hollywood studios, TV networks and several cable networks. Dr. Sandrew is founder of 2 production studios that became the gold standard for color VFX. In 2000 he established the first and longest operating VFX studio in India. In 1987 Sandrew invented digital colorization. Between 1987-1993, he colorized over 250 films, 180 TV episodes and 70 cartoons. He also produced all color, compositing and VFX for Spielberg's first digital animated feature, We're Back, A Dinosaur Story, Gahan Wilson's animated classic, The Diner, the Fox TV series, Attack of the Killer Tomatoes, as well as VFX for the ABC miniseries, War and Remembrance and the John Lennon documentary, Imagine. In 2000 Sandrew re-invented colorization, founding Legend Films. There he produced 100 feature films for Legend Films'​ library and colorized films for Fox, Sony, Universal and Paramount, Barry also produced VFX for Scorsese’s The Aviator, HBO’s Entourage, the CBS Sports Special, Jim Nantz Remembers Augusta:The 1960 Masters, the CBS Specials, Lucy Goes To Scotland and The Italian Movie and the ESPN Sports Special, The Greatest Game Ever Played. In 2007 Sandrew invented a process for converting 2D films to 3D. He subsequently changed the company name to Legend3D and beginning in 2010, Sandrew oversaw a creative team in the 3D conversion of Alice In Wonderland, the Shrek Trilogy, Transformers and many other tent-pole films at the height of the 3D phenomenon. Since then the creative and technical teams Sandrew led have worked on the 3D conversion and VFX of more than 30 of the highest grossing 3D feature films of the past 5 years. Dr. Barry Sandrew is currently focused on emerging opportunities in augmented reality, 3D sensor technology and crowd sourced citizen journalism.


Cynthia Lieberman, Marketing and Media Strategist, Lieberman Communications: Equipped with an entrepreneurial spirit, Cynthia Lieberman is a marketing and media strategist who operates her own marketing and public relations consulting firm, Lieberman Communications. She is a leader in creative brand marketing, publicity and digital media strategies/integration for a long list of prestigious Fortune 500 companies and clients including Verizon, Google, and most major studios including Warner Bros., Sony, Fox, and Paramount as well as independent production companies, celebrities and non-profits. Her deep foundation of experience is fortified by a state-of-the-art graduate degree in the pioneering field of Media Psychology and Social Change, which focuses on the study of human behavior, how it is affected by the media and how to use it to motivate social change. Lieberman teaches Mass Communication Research/Social Media as an adjunct professor at CSUN and has received multiple Promax Medallion Awards in recognition of her creative marketing talents. She is also an advocate for global digital literacy and serves as a Board of Director for the National Association for Media Literacy Education (NAMLE) and is a former board member of the Television Publicity Executive Committee (TPEC).


Matthew Price, Media Psychologist / Technologist / Researcher, Nielsen Consumer Neuroscience: Matthew Price is a 16+ year veteran in the Digital Media field with expertise covering broadcast, interactive, social and web-based media as well as team and project management. My expertise stems from 20+ years of technical PC, Mac and network experience and more than 12 years of creative media experience in video production / editing / content development for corporate, commercial, and non-profit projects. He is a technical pioneer in Consumer Neuroscience Research [aka Neuromarketing] and have spent the last 6 years using my combined technical and creative skills to develop / build / refine AV workflows. My current career focus is in emerging technology, interactive media and human-machine interactions. He is a PhD student in Media Psychology studying how these fields will change media delivery and media consumption habits. He is most interested in mixed reality modalities, from AR to VR, presence, and the cognitive and social effects of these mediums. My current studies include perceptual psychology, social psychology, and cognitive neuroscience. He is interested in speaking to individuals, researchers or organizations focused on developing strategies that address these changing markets!


Wednesday, May 4th, 2016

9:45 AM – 11:00 AM – The VR - AR - Immersive Track

Session II: Haas Conference Center - Room 172 & 173

VR Design with the Mind in Mind: Presence and Reality

Cynthia Lieberman, Media & Marketing Strategist, Lieberman Communications

Barry Sandrew, Founder & President/CEO, Graffiti Video and Founder, Legend3D

Jimmy Giliberti, Director, Americas Business Development, Worldviz

Mathew Price, Global Director Media & Technology, Nielsen Consumer Neuroscience

Garry Hare, PhD, Fielding Graduate University, Moderator


Garry Hare, PhD. Director of the Media Psychology Graduate Program, Fielding Graduate University: Garry is the Director of Fielding Graduate University's Media Psychology Graduate Program and on the Media Psychology doctoral faculty.  He focuses on the junction where cognitive science, information design and immersive technologies impact the visualization of complex data. He advises selected media companies, foundations and venture firms on strategy and the creative use and impact of immersive media, mobile augmented reality and the disruptive impact of real time media on social advocacy.  Over two decades, Garry has founded and/or held senior management positions with