The Digital Hollywood Experience

The Digital Hollywood Experience

PDF - 2016 May Agenda - Click Here


Wednesday, May 4th, 2016

12:30 PM - 1:45 PM

Track I: Herscher Hall, 3rd Floor, Room 303-304

Hollywood, Internet and Media Challenge: Platforms and Convergence - Ubiquitous Broadband - Ubiquitous Content

Samuel Notowitz, Vice President, Distribution & Content Acquisitions, Feeln - a Hallmark Company

Rich Hull, Chairman, Latin Everywhere

Jake Avnet, Chief Operating Officer, Indigenous Media

David A. Goldsmith, Chief Strategy Officer and Head Corporate Development, FilmOn TV Networks

Lora Y. Chen, CEO, China Media Consulting

Terry S. Bienstock, CEO, Mobilactive Media, LLC., Moderator


Jake Avnet, Chief Operating Officer, Indigenous Media: Indigenous Media is a next generation media company focused on producing original content for digital and emerging platforms worldwide, as well as developing and operating new multi-platform content brands. Founders are filmmakers Jon Avnet, Rodrigo Garcia, and Jake Avnet.  They recently announced that they are collaborating with Women In Film Los Angeles, the Producers Guild of America’s Women’s Impact Network, the Women’s Project Lab, the Alliance of Women Directors, the Kilroys and the Lillys to identify candidates for MADE BY WOMEN, an incubator – their second so far! - focused on producing dramatic series

programming helmed by women. Each organization will hand select three candidates, and Indigenous Media will narrow down this list of candidates and assign them to the mentors. Based on the writing samples, each mentor will select a final candidate.  The mentors will guide and encourage their candidates through the process of creating a pilot script for their series. Indigenous Media will then finance a short based on each mentor pairs’ pilot script, with the potential to produce and fund a full-length version. Avnet has been an early adopter in the digital content space, producing viral web content, music videos and series that have generated tens of millions of impressions for companies such as Warner Brothers, FOX and the Sundance Film Festival.  At his previous role at WIGS, he oversaw marketing, content development and helped to pioneer their multi-platform distribution strategy.  He has also produced television pilots for TNT, Warner Horizon Television, FOX and 20th Century Fox Television.  He was recently named one of Hollywood’s New Leaders by Variety.


Rich Hull, Chairman, Latin Everywhere: Rich Hull is a proven leader of private equity-backed media and entertainment companies, and he is an expert at monetizing media in a digital age. He is a successful financier, deal maker and operator with particular expertise in high growth situations, and he is a recognized steward of investor capital who occupies a rare position at the heart of traditional entertainment, digital media and finance. He is currently Executive Chairman of Latin Everywhere, a Latino digital media company which owns the Pongalo streaming (OTT) platform, the largest Latino film and TV network on YouTube, and one of the largest IP assets of Latino film and TV digital rights in the world. He has worked on media deals and turnarounds totaling well over a billion dollars with major media companies such as Disney, Universal, MGM, Warner Bros, Microsoft, and many others. Based on these experiences, he co-authored the multi-award-winning book “Dancing With Digital Natives: Staying in Step With the Generation That's Transforming the Way Business Is Done." Hull’s ability to create simple solutions for complicated problems was developed in his former role as an award-winning film and TV financier and producer. Hull quickly proved himself as one the most prolific in the business with collaborations that include most major media companies. His 20+ projects have generated hundreds of millions of dollars of revenue, and range from one of the most successful teen movies in history, “She’s All That,” to thought-provoking documentaries such as his collaboration with Halle Berry, “For Love of Liberty: The Story of America’s Black Patriots,” winner of the NAACP Image Award. Hull serves on the Executive Committee of the Alumni Board of Directors at Vanderbilt University, and is Co-Founder of Vanderbilt-in-Hollywood, which places about 30 current college students each summer into life-changing entertainment internships in Los Angeles. Hull is a well-known angel investor, board member, and mentor.


Lora Y. Chen, CEO, China Media Consulting: Lora Yan Chen’s career has spanned more than 25 years working in China and the U.S., in positions ranging from creative to producing, from teaching to corporate business development. Lora has done business development and strategic planning work for U.S. corporations in doing business with China as well as Chinese Companies doing International Businesses. She has worked with the companies as follows: Wanda Film Holding Company of the Dalian Wanda Group, Miramax Films, Walt Disney Imagineering, Metro-Goldwyn-Mayer, Sony Pictures Entertainment, independent production companies, law firms, etc. Before coming to the United States, Lora was a professional Cinematographer in China, with five features to her credit. She attended Beijing Film Academy as part of China's “5th Generation Film Makers,” along with directors Zhang Yimou and Chen Kaige. Lora’s Best Selling book “Hollywood: The Study of the U.S. Filmed Entertainment Business” was published by the Beijing United Publishing Co. in 2014. The 2nd Edition of the Book will be published in April 2016. Lora’s new book, an original English language book - "Chinese Cinema and its Filmed Entertainment industry - A market review from 1980s to 2016" will be published in the U.S. in 2017.


Samuel Notowitz, Vice President, Distribution & Content Acquisitions, Feeln - a Hallmark Company: Sam Notowitz is Vice President of Distribution & Content Acquisitions at Feeln; Hallmark’s movie subscription service geared towards the rapidly expanding digital boomer market.  With over 15 years of background in digital media & entertainment, Notowitz brings extensive marketing & business development expertise to the role. At Feeln, his purview includes distribution, partner marketing, content acquisitions and programming. Notowitz joined Feeln from Sony Picture Television’s Crackle where as Director of Partner and Mobile Marketing he led global user acquisition and retention across gaming platforms, connected TV and mobile and developed the go-to-market strategy for over 20 launches. Prior to Sony Pictures Television, he served as Director of Mobile Operations and Programming at Paramount Pictures in the company’s Digital Entertainment division designing and launching mobile marketing platforms that were leveraged across the studio including films such as Transformers, G.I. Joe, and Star Trek.  Notowitz started his entertainment career at Fox Broadcasting Company where he was responsible for creating the strategic marketing plans and securing partnerships for FOX primetime launches including American Idol, 24 and The Simpsons., He later transitioned to a role where he oversaw global marketing and product development at Fox Mobile Entertainment, built New Corporation’s first mobile portal and ran Fox’s mobile video channels. Notowitz received his undergraduate degree from University of California, Los Angeles and earned his Master of Business Administration degree from UCLA Anderson School of Management. He resides in Beverly Hills with his wife, Laura, and three children.


David A. Goldsmith has agreed to join our company as Chief Strategy Officer and head Corporate Development as of November, 2015. Mr. Goldsmith has been serving a corporate strategist for Anakando Media Group, identifying Strategic partnership opportunities. Mr. Goldsmith has been instrumental in bringing a new Transactional PPV Video On Demand Service (TVOD) to FilmOn via our Licensing agreement.  Mr. Goldsmith has a distinguished background as a broadcast television executive and producer with more than 20 years of continuous work in the Hollywood Entertainment community having worked at most major studios in a senior executive capacity including, MGM, Paramount, Fox, Lorimar/ Warners, Grant Tribune, having supervised or produced hundreds of hours of television programming including Shogun, Winds of War, Valerie, and Max Headroom.  Mr. Goldsmith currently operates a full service Strategic consulting practice for Digital Media Entrepreneurs, working with early stage tech companies, IPTV broadband platforms, Content creation for the web, including portal aggregators. Brand ideation and creation, all digital strategies including web, mobile and social including E&T commerce. Subject matter expertise in digital technology, IPTV, OTT, OVP, 3D/AR/VR, content licensing and fee structuring, online business models, content rights, online advertising, music/gaming industry, and consumer behavior trends. Mr. Goldsmith earned a J.D. degree from Southwestern University School of Law and a BS from Marshall School of Business from USC. He is also an inactive member of the California State Bar, WGA, PGA member. Goldsmith is a Founder, Current Board Member, and Treasurer of the Entertainment Industries Council, Inc.(EIC). EIC, is a pioneer in "Education Entertainment”, produces the Annual Prism Awards™ and now the new SET Awards for science, engineering and technology recognition in programming that will inspire America’s Youth


Terry S. Bienstock, CEO, Mobilactive Media, LLC.: a New Jersey-based distributor of managed application publishing and secure remote access solutions for business and consumer markets. WorldExtend has revolutionary products to deliver to a business a low cost software-based VPN, and has developed a virtual computer on a TV set to bridge the Digital Divide. He also manages and advises other ventures relating to new media platforms, such as Video-on-Demand, digital video recorders, broadband and mobile services. Prior to this, he served as Executive Vice President and General Counsel, Law and Government Affairs, for Comcast Cable Communications in Philadelphia. In this position, he maintained business responsibility for Comcast's Video on Demand platform, Comcast University and claims management. He was also responsible for overseeing the Law department for the country's leading cable and broadband communications provider, advising senior management on legal and business issues, and for Comcast's state and local government affairs in the 5000 communities and 41 states in which it did business. Prior to joining Comcast, for 23 years Bienstock was in private practice, serving as lead counsel on numerous major communications, First Amendment and property rights cases for most of the top media and cable companies, and lead high visibility cases, from the first fully televised trial in the U.S. to the Noriega tapes case for CNN. He pioneered litigation in the cable television industry for operators, programmers and equipment manufacturers, and successfully prosecuted cases on theft of service, copyright and trademark, premises access, franchising, franchise modifications, transfers, renewals, leased access and other constitutional and Cable Act issues. He has over 100 reported decisions to his name. A graduate of the State University of New York at Binghamton in 1975 and the Rutgers-Camden School of Law in 1978, Bienstock has authored several articles in leading legal publications on cable issues such as theft of service, franchising and access to premises. He regularly lectures at numerous national trade associates and legal conferences on various communications, media, regulatory, law department management and litigation topics, and at business conferences on new media topics