The Digital Hollywood Experience

The Digital Hollywood Experience


Charles Segars is a member of the Board of Directors for Ovation TV and Ovation New Media, as well as its Chief Executive Officer. He is founder of Segars Media, a content production company best known for Disney's National Treasure, National Treasure: The Book of Secrets, as well as National Treasure 3. He co-created and wrote the story for the franchise and serves as its Executive Producer. Additionally, Mr. Segars was a senior executive at DreamWorks Television and was Vice President of Primetime Specials and Late Night Programming at CBS Entertainment. He has held a number of other senior executive positions including Vice President of Program Development at Viacom Productions and Executive Producer of Program Development at MovieTime/E! Entertainment Television. His accomplishments have spanned a variety of ventures including new media content startups, cable and satellite networks, branded entertainment, and he is also the co-creator of Disney's National Treasure motion picture franchise. Most recently, Segars serves at DreamWorks Animation as a digital advisor to senior management and works on all aspects of DWA's diversification into new media including content creation, distribution, and monetization through Over The Top (OTT) and Multichannel Video Programming Distributors (MVPD) platforms. Segars launched the new YouTube/DreamWorks venture YouTube Nation and advises on other YouTube initiatives including Awesomeness TV


Wayne Rodriguez, Vice President, Rights & Partnerships, United Entertainment Group: Wayne joined United Entertainment Group in May 2014. Wayne has over 10 years of experience creating brand partnerships and custom integrations/content/experiential activities with various television programs and digital platforms.  He’s worked with many industry leading brands over his career and with his vast knowledge of the inner-workings of broadcast production, he can assist in program engagement (integrations, custom digital content, contests), network deliverables (original custom content, clip-based content, sponsored segments), and original program development. Wayne has experience developing integration in both scripted and non-scripted programing, award shows, daily-talkers and branded original-content.  He produced an experiential campaign with the Latin Grammy Recording Academy to position Cricket Wireless as the exclusive mobile partner bringing their customers access to VIP events with top recording artist talent. Prior to joining United Entertainment Group, Wayne worked in television production at Jimmy Kimmel Live working closely many client stakeholders, show producers, agency representation and talent.  Wayne can help strategize on working with any daily talk-show format or sketch comedy digital platforms.


Maurício Mota, co-president and executive producer of Wise Entertainment, a Los Angeles-based production company focused on edgy and entertaining content that focus on underserved audiences and also on social change.  With his wife Katie, he serves as executive producer of “East Los High,” a drama series which has earned three Emmy nominations for its realistic portrayal of inner-city Latino high school students since its debut on Hulu in 2013.  Now in its third season, the show consistently draws strong ratings on Hulu and is the #1 series ever on Hulu Latino. Mauricio leads business development for Wise Entertainment, creating opportunities for partners such as studios, networks, agencies and advertisers across all platforms. Mota represents the fourth generation of a Brazilian storytelling dynasty and has helped re-shape more than 50 IPs (plays, novels, short stories, TV series) created by his grandfather, Nelson Rodrigues, who is considered the Brazilian Shakespeare. He led the licensing deal that turned his grandfather’s famous soccer articles and quotes into the official slogan of Brazil’s FIFA World Cup. By age 15, Maurício created an award-winning storytelling board game that became present in 4,000 schools and later became a social network used by 700,000 students in the public school system in Brazil.  Most recently, in collaboration with the Brazilian government, he created the “School of Series,” a TV series development lab designed after the East Los High model that will shape the next generation of showrunners and content creators in the country. ABC has signed a first look deal with Mota for the 30 series that will come out of the lab. Previously, Maurício developed and produced content for global brands and companies such as Coca-Cola, Volkswagen, Nokia, Unilever, Danone, CW, Alcon and Globo TV in his roles at Grupo NewComm , F/Nazca Saatchi & Saatchi and Alchemists Group, after earning a B.S. in Communications/Advertising at Pontificia Universidade Católica do Rio de Janeiro and an Entertainment Business MBA from Fundação Getulio Vargas.


Jim Amos is a 30 year veteran of the motion picture industry, serving for nearly three decades at Sony Pictures, the last four of which as President of Distribution and 18 months at the new studio, STX Entertainment.  He has overseen the distribution of such major tentpoles as the Spider-Man and James Bond franchises along with more specialized fare including art films and Hindi Bollywood offerings during his years at Sony Pictures. He was an integral part of starting a new distribution entity at STX, helping to build a first rate sales department from the ground up, a unit that has proven integral in the initial success of the company, as exemplified by the recent $100+ million summer comedy hit, "Bad Moms". During his tenure at Fathom Events he oversaw national distribution of on  screen events such as The Met Opera, TCM Classic Movie nights, BBC presentations such as "Doctor Who",  top grossing concerts and live theatre productions for the big screen. He continues to bring a unique vision to the industry in his new role as head of Scout 53 Consulting.


Don Levy, President, Smith Brook Farm: on Levy has been at the forefront of the entertainment industry’s digital transformation, developing “the intersection of entertainment and technology” throughout his career and at Sony Pictures Entertainment (Columbia Pictures/Sony Pictures Digital) from 1995-2012.  He founded Smith Brook Farm in 2012 as a creative consultancy and is also the co-founder of Spud Media, LLC, a new entertainment venture serving the family market.  During his tenure at SPE, he was a key member of Sony Pictures Digital’s senior executive team, involved in the management, marketing, communications, public relations, organizational development and digital policy functions of his division and the company. He was instrumental in the growth of SPE’s visual effects, animation, post-production and digital entertainment businesses.  Levy originally joined Sony Pictures as the studio’s awards campaign consultant where his efforts resulted in a Best Picture nomination for “Sense and Sensibility” and the Academy Award for its screenplay adaptation by Emma Thompson.  At Sony Pictures Imageworks and for Sony Pictures Animation, he helped earn more than a dozen Oscar™ nominations and Academy Awards for Best Animated Short (The ChubbChubbs) and Best Visual Effects (Spider-Man 2).  Don is a member of the Academy of Motion Picture Arts & Sciences, serving on its feature animation nominating committee and recently chaired a working group for the Science and Technology Council. He also is a member of The Television Academy’s Interactive Peer Group, The Visual Effects Society, ASIFA Hollywood, the International Photographers Guild and METAL, the Media, Entertainment and Technology Alpha Leaders organization.  Levy is a frequent speaker on the subjects of innovation, digital creativity, education and visual effects. His 2012 talk on the principles and evolution of visual effects at the TED Conference in Long Beach, CA was posted on in January 2013. He is active in local education issues and organizes TEDxConejo in association with the Conejo Valley (Thousand Oaks, Ca) Unified School District.  Levy is on the faculty of Boston University’s L.A. Program, where he teaches Entertainment Marketing.  He holds a visiting scholar post at the University of Southern California’s School of Cinematic Arts, exploring collaborative production models, and he is a consultant to USC’s Entertainment Technology Center.  He is an advisor to Cosmic Forces, a content start-up specializing in animation and mobile applications, Smartoonz, an animation production company, and serves on the board of advisors for BLUE, the Ocean Film Festival and Conference, a leading forum for  filmmakers, researchers and individuals actively engaged in the study and protection of the oceans.  Levy attended New York University,  received his B.A. from the University of Denver and earned  certificates from UCLA’s Anderson School of Business.

Wednesday, October 19th, 2016

10:45 AM - Noon

Track I: Ahmanson Hall, Live Webcast from this Room

Hollywood and the TV Network Experience: From Binge-Watching to the Streaming Generation

For Hollywood, the opportunities around content are golden. How will the creative and technology communities respond to a fully realized on-demand world of TV, Binge-Watching Internet TV, film, VR and gaming? Find out as we open the door to new possibilities in entertainment.

Charles Segars, CEO, Ovation TV and President and CEO, Segars Media

Maurício Mota, Co-President and Executive Producer, Wise Entertainment

Jim Amos, former, Senior Vice President Distribution, STX Entertainment & Sony Pictures Entertainment

Jeffrey Thompson, Media & Entertainment, IBM Global Business Services

Wayne Rodriguez, Vice President, Rights & Partnerships, United Entertainment Group

Don Levy, President, Smith Brook Farm, Moderator