The Digital Hollywood Experience

The Digital Hollywood Experience


Hollywood. Mr. Moore has been a mainstay on Hollywood Reporter's "Power Lawyers" list of the top 100 entertainment lawyers in the country, having been honored multiple times over the past few years. He has also been recognized as one of the top 100 lawyers in California by the Daily Journal and named one of  the National Law Journal's "Most Influential Lawyers." Additionally, he has been consistently listed as one of the top 25 entertainment lawyers by Variety.


Patrick A. Russo, Partner, Shamrock Capital: Patrick is a Shamrock Capital Advisors Partner with over 20 years of media, entertainment, and communications experience, with a specific expertise in entertainment content. He currently serves as a director of Consilio. Prior to joining Shamrock in 2014, Patrick was a Senior Managing Director with FTI Consulting where he co-managed the firm’s Valuation and Financial Advisory Services Group. He was also a co-founder of The Salter Group (acquired by FTI in 2012), a leading global independent financial and strategic advisory firm that specialized in the entertainment and media industry. Patrick graduated from Fairleigh Dickinson University and earned his MBA from the Fordham University Graduate School of Business.


Diane McGrath, Managing Director Media and Technology, J Streicher Capital,LLC: Diane McGrath has over 20 years of experience in the business development and investment banking . Her unique balance of intuition and empirical support ability to recognize trends, disruptive technologies and long-term growth potential has led to success in designing revenue models and maximizing returns on investments across industry sectors for companies and customers alike. Her dual background in finance and business development has allowed her to position companies strategically for introduction to new markets and worldwide expansion, especially within the industries of technology, media and entertainment. Ms. McGrath has operated both independently and as part of management teams, generating over $1B for ventures by employing her managerial and technical expertise.  Recognizing and capitalizing on cutting-edge media trends including social networking, gamification, virtual and responsive design, McGrath has molded the business and revenue strategy for global social entertainment platforms,films, entertainment companies integrating new technologies to create sustainable business models for investment.  McGrath served as Director of World Wide Investor Relations for Asia Online, a pan-Asian web services company conducting business in 14 countries and 7 languages. Investors included CIBC, Softbank and CSFirstBoston in IPO filing. McGrath was the “face to Wall Street,” raising $185M for this global company and integrating new business models, clients and strategic partners. During her tenure, the company’s acquisitions and revenue growth led to its one billion dollar valuation ($1B) at the time of the NASDAQ registration filing for IPO.  Prior to 2000, McGrath was an Investment Banker for Aegis Capital Corp in portfolio management and corporate finance, and was Managing Director of The Berkely Fund in New York City. Previously, she worked in brokerage and corporate finance at Faherty&Faherty/Rooney Pace/Bear Stearns, and in international customer banking at Swiss Volksbank in Switzerland.


Peg Jackson, Managing Director, Mooreland Partners:  Peg is a Managing Director in Mooreland Partner’s Greenwich office.  She brings more than 20 years of investment banking, venture capital and operating management experience within the media technology sector. At Mooreland, she focuses on the digital media, marketing software and e-commerce industries.  Prior to joining Mooreland Partners, she was a Managing Director at Gridley & Co, where she worked on transactions within the digital media sector. Prior to joining Gridley, Peg worked in venture capital as a Managing Director at NeoCarta Ventures investing in media technology companies such as Silverpop and Myrio (acquired by Siemens). Prior to working at NeoCarta, Peg held corporate development and operational roles at NBC and Reuters.   Peg holds a BA in Economics from Georgetown University and an MBA from New York University.


Seth Shapiro, Governor, Interactive Media, The Television Academy: Two-time Emmy® Award winner Seth Shapiro is a leading advisor in business innovation, media and technology worldwide. He has worked with  clients including The Walt Disney Company, Comcast, DIRECTV, Intel, IPG, NBC, Showtime, RTL, Telstra, Universal, Slamdance Studios, Goldman Sachs, government bodies, NGOs and a wide range of new ventures. Shapiro is an Adjunct Professor at the USC School of Cinematic Arts. He is a Governor of the Television Academy, and sits on its Executive Committee.  Shapiro has served as a frequent Expert Witness, including before the FCC, and has been quoted in publications including The Economist, The New York Times. The LA Times, The Boston Globe, Bloomberg, The Associated Press, PBS and The Daily Mail UK. As Head of Production at DIRECTV Advanced Services, he launched over 25 services, including TiVo by DIRECTV, the world’s first major DVR platform. His book “Television: Innovation, Disruption, and the World’s Most Powerful Medium” will be released in June of 2016. Shapiro sits on the Annenberg Research Council and the Producer Guild's New Media Council. He is a Magna cum Laude graduate of New York University and was Adelbert Alumni Scholar at Case Western Reserve University.


Larry Gerbrandt, Managing Director, Janas Group & principal, Media Valuation Partners: Larry Gerbrandt joined Janas Consulting in late 2010 as a managing director focusing on valuation and media/entertainment/technology sector clients. A leading media and entertainment executive, research analyst and consultant for more than 25 years, he focused on the economic and strategic implications of the intersection between traditional media and emerging content delivery technologies. Background includes experience in film and video production, commercial photography, cable TV system operations and magazine publishing. Joined Kagan World Media, a groundbreaking media research organization, in 1984. As senior analyst and senior vice president of Kagan's entertainment division, oversaw more than two dozen of its newsletters and databooks, led its valuation practice and was the creator of Kagan's definitive Economics of Basic Cable Networks database. In 2000, after Kagan's sale to Primedia, became COO and led its integration into Primedia's MediaCentral division. Upon Kagan's subsequent sale to MCG Capital joined AlixPartners to lead its entertainment consulting and litigation support practice. In 2005 was recruited by The Nielsen Company to become SVP/general manager of Nielsen Analytics, focusing on emerging media technology economics and conducting primary research on consumer adoption of new media platforms. Following Nielsen's sale to a group of private equity companies he formed his own research and valuation practice, Media Valuation Partners, in 2007. Widely quoted as an expert on trends and economics in the M&E industries and has served as moderator of more than 200 Kagan and industry panels and conferences. Have served as an expert witness and expert consultant on dozens of major litigations in the media, entertainment and intellectual property arena, including the landmark Katzenberg v. Disney case. An award-winning fine art photographer and a graduate of Regis University with a bachelor's degree in business administration. Author of two monthly columns in leading industry publications: “Letter From America” in Euromedia Magazine and the “Media Math” column in The Hollywood Reporter.

Tuesday, October 18th, 2016

11:30 AM - 12:30 PM

Track I: Haas Conference Center, Room 172 & 173: Live Webcast

Valuing and Financing Entertainment Content: Movies, Television and Online Video, From VC & Equity to Crowdfunding

Diane McGrath, Managing Director Media and Technology, Streicher, J Streicher Capital

Schuyler M. Moore, Partner, Stroock & Stroock & Lavan

Seth Shapiro, Governor, Interactive Media, The Television Academy

Peg Jackson, Managing Director, Mooreland Partners

Patrick Russo, Partner, Shamrock Capital Advisors

Larry Gerbrandt, Managing Director, Janas Group & principal, Media Valuation Partners, Moderator

Schuyler M. Moore, Partner, Stroock: Schuyler Moore is a Partner in the corporate entertainment department of Stroock, practicing entertainment, corporate, and tax law. Mr. Moore has been practicing in the entertainment industry since 1981, and represents a broad spectrum of clients throughout the entertainment industry, including producers, sales agents, foreign distributors, and financiers, and has handled some of the largest financing transactions in