The Digital Hollywood Experience

The Digital Hollywood Experience


Jeb Terry, VP, Partner and Program Development, FOX Sports; Jeb is a sports executive with experience across the entire industry as a professional athlete, tech entrepreneur, and digital media executive.  He joined FOX Sports via the acquisition of StraightCast Media, an athlete centric mobile video platform he co-founded with Ryan Nece in 2010. There, he worked with many of the world’s largest Sports Properties such as FOX Sports, NFL Network, ESPN, and more.  At FOX, Jeb has continued to build on StraightCast Media’s success, rebranding the platform as FOX Sports PROcast, and expanding his roster of partners from the NFL to all sports. Prior to starting StraightCast, Jeb spent 5 years in the NFL playing offensive line for the Tampa Bay Buccaneers and San Francisco 49ers. At FOX Sports, he works with league partners on multi screen and digital activations, runs the FOX Sports PROcast team, and also works with FOX Sports Lab exploring new technologies and their use across every screen: TV, Digital, and Social, with a focus on VR and 360 video. Jeb is originally from Texas, but now lives in Los Angeles with his wife and three children.  He is a rabid UNC Tarheels fan, earning both is BSBA and MBA from UNC’s Kenan Flagler business school; and is always looking for new opportunities to bridge the gap between the sports, tech, and media worlds.


Brian Selzer, Vice President, Business and Product Development, DAQRI: As a pioneering creative executive for over 15 years, Brian Selzer has made his career pushing the boundaries of digital media and entertainment. Having established business models that drive today's online, mobile and social media space, he is a recognized leader and innovator in the interactive industry. Brian has created, produced, marketed and distributed award-winning content to a client list that includes Sony, Microsoft, EA, Activision, Fox, Universal, Warner Brothers, Paramount, MTV, Marvel, Hasbro, Pepsi, Nike, Lego, NBA and others. As an entreprenuer, Brian has co-founded several globaly recognized venture backed companies, including Ogmento, Inc., the first developer and publisher of location-based, augmented reality games and entertainment. Brian is a sought after speaker at industry events and serves as an advisor on augmented reality initiatives, location-based apps and services, immersive technologies, emerging media platforms, games, gamification, transmedia, and the future of entertainment.


Warren Zenna is EVP, Managing Director of US operations for Mobext, Havas Media’s Global Mobile Marketing unit. With over 20 years of experience in digital marketing, and vast knowledge of the North American market, Warren oversees the strategy, development, deployment and optimization of innovative mobile experiences for brands and provides thought leadership for the Havas Media organization as it advances deeper into the mobile marketing ecosystem. Warren leads Mobext US from the New York office and oversees the entity’s service groups including mobile strategy, mobile experience and product development, as well as mobile media trading and audience planning. He leads a team of mobile experts across Havas’ US offices – New York, Boston and Chicago - including media strategists, creatives, developers and programmatic traders to create meaningful mobile connections between customers and brands. Mobext currently develops mobile marketing solutions for clients such as Sears, McDonald’s, LVMH, Fidelity and Dish Network. Before joining Mobext, Warren ran his own digital consulting firm, Zenna Consulting Group. Prior to that, he was the US Strategic Lead for Phonevalley, Publicis Groupe’s global mobile arm. His career in digital marketing dates back to the late 90’s, and includes work for brands across a wide variety of verticals:  financial services, consumer electronics, CPG, Healthcare/Pharma, B2B, automotive, luxury, apparel, entertainment, media, retail, etc. Warren lives in NYC with his wife and her cat and two kids who eat a lot of pizza.  And he cooks a lot.


Thomas Neubert, Chief Commercial Officer, Virtually Live: Thomas is passionate about building global businesses.  He has extensive experience in 3D-graphics, video communication and mobile industries. Born in Germany, he has lived in Silicon Valley for 25 years and is an active adviser and investor in startups. Thomas recently served as VP/GM Business Development & Partnering in the telecommunications giant Deutsche Telekom's Silicon Valley office. There, he and his team nurtured strategic global partnerships with leading technology companies and platforms.


Alexis Macklin is an Immersive Entertainment Analyst at Greenlight Insights. Alexis covers the studio entertainment industry and is a leading thought-leader on virtual, augmented and mixed reality, cameras, and production software. Alexis received her B.A. and M.M.C. from the Walter Cronkite School of Journalism and Mass Communication at Arizona State University.



Thursday, October 20th, 2016

1:00 PM - 2:00 PM – The VR - AR - Immersive Track

Session II: Haas Conf. Center, Room 172-173, Live Webcast

Mobile AR and VR – 360 Video – Content - Advertising - Social - The Next Communications Experience

Warren Zenna, EVP, Managing Director, Mobext, Havas Media’s Global Mobile Marketing

Seth Schachner, Managing Director, Strat Americas

Brian Selzer, Vice President, Business and Product, Development, DAQRI

Thomas Neubert, Chief Commercial Officer, Virtually Live

Jeb Terry, VP, Partner and Program Development, FOX Sports

Alexis Macklin, Analyst, Greenlight VR, Moderator


Seth Schachner, managing director for Strat Americas, is a digital business executive with background in digital media, entertainment, and international business. He's spent over a decade at Sony Music, where he held senior digital leadership roles in Latin America and for Sony’s Jive Records label group in North America. He earned his BA and MBA degrees from Columbia University in New York. Schachner also held business development roles with Liberty Media, Viacom, and AOL, where he led AOL's first content deals with the American music industry. He is currently Chairman of Florida's Film & Entertainment Advisory Council, and an active blogger with VentureBeat, the Guardian and Huffington Post.