The Digital Hollywood Experience

"The Conference that Defines the Future of the Industry"


Wednesday, March 2nd, 2016

10:00 - 10:45 AM - Noon

Opening Keynote Roundtable, Grand Ballroom (4th Floor)

New York Times VR Project – with Google Cardboard

Aaron Luber, Head of Partnerships, Google Cardboard

Jake Silverstein, Editor in Chief of The New York Times Magazine

Sydney Levin, Executive Producer, New York Times' T Brand Studio

Trevor Guthrie, co-Founder, Giant Spoon

Meredith Kopit Levien, Executive Vice President, Chief Revenue Officer, The New York Times Company, Moderator

Meredith Kopit Levien, Executive Vice President, Chief Revenue Officer, The New York Times Company: Meredith Kopit Levien was named executive vice president and chief revenue officer of The New York Times Company in April 2015. Ms. Kopit Levien is responsible for the generation of all advertising and subscription revenue from The Times’s multiplatform products and services and for leadership of the global advertising, marketing and live event teams. Ms. Kopit Levien joined the Times Company in August 2013 as executive vice president of advertising. She previously served as chief revenue officer at

Forbes Media, where she led the North American and European revenue operations for, the Forbes Magazine Group and Forbes Conferences since 2011. Ms. Kopit Levien began her professional career in 1993 at the Advisory Board Company in Washington, DC. From 1999 to 2001, she served as an account manager and director of new business for the digital advertising agency and web site development firm, I33 Communications. Before joining Forbes in 2008 as vice president and publisher of ForbesLife and, she held various senior and strategic advertising sales positions at The Atlantic Media Company from 2001 to 2008. Ms. Kopit Levien serves on the boards of The Interactive Advertising Bureau (IAB) and the American Advertising Federation (AAF). She received a Bachelor of Arts degree from the University of Virginia in 1993.


Sydney Levin is the Executive Producer at the New York Times' T Brand Studio and formerHead of Homepage Video Programming at AOL, where she grew video consumption from 50K to 10 million views a day."


Aaron Luber, Head of Partnerships, Google Cardboard: Aaron leads partnerships and content strategy for Google Cardboard. The most impressive surprise about Cardboard's early success is in the incredible brand engagement and eagerness for companies from all over the world to work with the platform. Previously, Aaron was on the YouTube New Business Development team and helped launch 360-degree video for unique storytelling.


Trevor Guthrie, co-Founder, Giant Spoon: Trevor Guthrie is a big-ideas guy, having spent his career repositioning companies as future-pointing brands with a one-two punch of sky's-the-limit thinking and savvy execution. Prior to co-founding Giant Spoon, Guthrie was the East Coast director of Ignition Factory, a creative catalyst unit at Omnicom's OMD, where he led a team of specialists to dream up and produce first-to-market advertising campaigns for Showtime, Levi's, GE, PepsiCo, FedEx, and others. He was also the key architect behind Spotify's Music Apps Hack Weekend in 2012 and GE's incubator program in 2011 and 2012. Before joining OMD, Guthrie worked at Blue Sky, a boutique agency in his hometown of Atlanta, and Boston's Arnold Worldwide, and held marketing roles with Cartoon Network's Adult Swim, Microsoft, and DreamWorks. A Boston University grad, Trevor resides in Brooklyn, New York.