The Digital Hollywood Experience

The Digital Hollywood Experience

PDF - 2016 May Agenda - Click Here


device to broadcast live to dozens, hundreds or even millions of viewers around the globe. Hang w/ has been the official live-streaming partner for Herbalife’s World Record Workout, Style Fashion Week LA, Cupid's Undie Run, Bottle Rock Napa Festival, Mysteryland and many more. It has attracted hundreds of actors, athletes, musicians and brands including Jared Leto, 50 Cent, Timbaland, Common, The UFC, Larry The Cable Guy, Arianny Celeste, Jamie Kennedy, Kaskade, Lucy Hale, Nathan Fillion, Jake Ellenberger, Soulja Boy, Ne-Yo, Terrell Owens and many more.


Dave McIntosh is currently Vice President of Business Affairs at Shout! Factory.  In addition to overseeing the day-to-day business affairs for the company, Dave manages the acquisition and distribution of Shout! Factory’s Film and TV properties across all non-physical formats – including Broadcast, SVOD, AVOD, EST, TVOD and theatrical.  Dave has been with Shout! Factory from its early days and has been a key driver in the company’s ongoing transition into multi-platform distribution. Under his watch, Shout Factory struck direct distribution deals with Netflix, Amazon, iTunes, Hulu and Google.  Dave is currently spearheading Shout! Factory’s efforts in day-and-date theatrical distribution of such films as Cockneys vs. Zombies, Thunder and The House of Magic, Jack and The Cuckoo Clock Heart, and Maya The Bee. Prior to joining Shout! Factory, Dave served as Senior Corporate Counsel for, an early distributor of online music and audiobooks. At RioPort, he served as a liaison between the record labels and its online partners including Best Buy, MTV, and VH1.  Between 1996-1999, Dave was the Manager of Licensing at Rhino Entertainment where he licensed hundreds of CDs for the label, including the highly acclaimed Beg, Scream & Shout: The Big Ol' Box of '60s Soul and Nuggets: Original Artifacts From The First Psychedelic Era, 1965-1968. A graduate of California Western School of Law and Fairfield University, McIntosh lives in Culver City with his family.  In his free time, he watches far too much television.


Jeffrey Stansfield is the President and CEO of Advantage Video Systems, a leading technology provider to the broadcast, motion picture, television and motion graphics industries. Stansfield launched AVS in 2001 and has steadily built its clientele by focusing on one customer at a time. His slogan, “How can we make your day perfect?” drives him and his team to empower clients with the latest information and technology solutions. His company’s work encompasses workflow consultation, design, installation and integration. Stansfield has served as a general board member, treasurer and secretary of SMPTE (Society of Motion Picture and Television Engineers). He supports many other industry organizations including the Creative Pro User Group Network, the Digital Cinema Society, the Hollywood Post Alliance, the Society of Television Engineers and the National Association of Broadcasters. His more than 25 years of experience includes the construction of broadcast facilities as well as technology services for production and post-production facilities, special effects businesses and motion graphics businesses. Stansfield is a certified editor in Final Cut, Avid and Adobe Premiere, and a beta tester for Adobe After Effects and Premiere. He holds certifications in cabling systems, including fiber, and offers expertise in cameras, lighting, shared storage and asset management solutions.


Stephen Johnson is a Senior Analyst specializing in Interface Design and Consumer Usability Research. His consultancy, Coach Media (, assists major media distributors in applying their technology, content, and intellectual property strategies to a multi-platform world.


Jonathan Tavss, President, Scarlet Strategic: Jonathan Tavss is an award-winning entrepreneur, marketer, strategist, and content creator with more than two decades of experience leading content creation, distribution, product development and global marketing for international entertainment studios, Media firms, CPG brands and service corporations.  A leader in marrying business strategy, consumer insight and technology around the globe to ideate, manage and launch products that truly deliver integrated and holistic brand experiences – where all consumer touch-points are aligned to drive heightened customer satisfaction and company growth – Tavss is sought out for globally strategic marketing strategy, product design, distribution strategy, media planning and business development advice for clients ranging from Fortune 100 companies to startups. Since2001, Tavss has planned and irected content initiatives, product development and integrated marketing campaigns or, been an advisor under his Scarlet Terrier Productions and Scarlet Strategic banners for companies including 20th Century Fox Theatrical and Home Entertainment, Warner Brothers International, Buena Vista Theatrical, OwnZones Media Network, ABS-CBN International, ConnectD, Zetta2, myMARQ, Klickly, BuzzSwag and LikeLive. As Sr. Advisor and Head of Original Content for the OWNZONES Media Network, Tavss was called upon for advisement on operations, marketing strategy, product design and business development as well as overseeing original content production for the premium content access platform. While global head of strategy and innovation for Fox Home Entertainment, Tavss developed and activated a number of innovative content initiatives including branded content, immersive rich media trailers, alternate universe environments, location-based programs, and the second-screen mobile app, FoxPop. Previously, Tavss was an executive at ABC Network, developing movies and mini-series for broadcast as well as maintaining web properties for the network’s movies and series including Politically Incorrect, The Mole, The View, and other initiatives. His work has earned numerous awards including the London International Design Award, Webby Awards and Key Art Awards for his work leading global digital campaigns for The Simpsons Movie and Avatar. Tavss is a frequent speaker at media, entertainment and advertising events. Past engagements include Ad:Tech, Cynopsis, Digital Hollywood, iMedia, BUAC London, The Actor’s Fund, Comikaze and DED Global Roadshow.




Friday, May 6th, 2016

ThinkTank II: Haas Conference Center - Room 171

TV Everywhere: The Content & Commerce Opportunity - From Live Streaming & Video Syndication to Video Ad Insertion

Matt Smith, Chief Evangelist, Anvato

Dave Swartz, co-founder and chief creative officer, MEDL Mobile and co-founder & president, Hang With, Inc.

Stephen Johnson, Senior Analyst, Design and Consumer Usability Research, Coach Media

David McIntosh, SVP Business Affairs & Digital Distribution, Shout! Factory

Jeffrey Stansfield, President and CEO, Advantage Video Systems

Jonathan Tavss, founder & President, Scarlet Strategic, Moderator


Dave Swartz is the co-founder and chief creative officer of MEDL Mobile and the co-founder & president of Hang With, Inc. MEDL Mobile is a mobile industry pioneer that has designed, developed and deployed hundreds of mobile apps for the Apple iOS and Google Android platform -- with several of them reaching the #1 spot in the App Store. MEDL has driven more than 25M total downloads across the library of apps for companies that range from Taco Bell, Teleflora, Hyundai and Experian to Marlee Matlin, Sarah Silverman, Real Madrid and Cheech & Chong. The Hang w/ app connects people through live-streaming video and simultaneous chat, allowing anyone with an iPhone, iPad or Android